• adMingle 2014 – The Next Generation of Social Media Advertising

    At the end of last year, whilst browsing through our Facebook feed, we came across a beautiful quote by John C. Maxwell.

    “Dreams require down payments. Dreams are free, but the journey isn’t! There is a price to pay. When you find your ‘Why’ you’ll find your ‘Way’. When you develop your will you will embark on your way. Many people start; few people finish. Many people have a dream; few people achieve their dreams”

    Just over a year ago, adMingle was just a name to a dream, to a dream that one day sharing between people will change forever.

    You might well ask ‘Why?’ did we start with the adMingle Journey?

    The answer: “To show people the value of their own their opinions!”

    eMarketer recently released a statistic that people spend more than 8 hours a month using social media.

    That’s a whole working day a month that you’re not getting paid…

    This year social network advertising spend in the UK is expected to reach £7bn. This is a £7bn spent by brands on social media networks with one aim; to reach us, the people that share!

    We all have the things we love and care about, like what we wear and where we love to shop for it, which car we drive, what music we listen to, the food we eat, where we read our news, events that we love to attend, and where we like to meet our friends. We all have the things we are passionate about, and in the 21st. Century we love to share those things with our followers, opening our lives and opinions for public debate. We all have an opinion.

    When we discovered the Why.

    We decided to launch adMingle to help people to get in touch with the brands and services that they are most passionate about. As we do, people continue to do the same thing that do today – share. The twist here is simple – people benefit financially when they express their opinion with adMingle.

    This year the Harvard Business review published a study that there are hundreds of new job titles that never existed 10 years ago! They claimed that in the next 10 years the way business is going to be conducted will be different; we’ll have more new jobs being practiced from wherever we are.

    adMingle has created a new job title for all of us, and we call that job Nano-Publishing. Not only are publishers like The Guardian, BBC and The Sun expressing their opinions but we, the people that share, are also publishers in our own right, with our own audiences interacting with our opinions.

    2013 was an exciting year for adMingle. We managed to launch in 5 countries; Turkey, UK, Italy, Indonesia and Israel and next month we will launch in Germany, France and Russia.

    So far we’ve managed to convey our message to hundreds of amazing customers, some of the world’s largest organisations, on how sharing should be done in the 21st. century.

    So far more than ten thousand Nano-Publishers have joined adMingle for this amazing ride. We’ve launched more than 100 campaigns in several countries this year. And the reaction, of people that decided to join those campaigns and share their opinion about the brands they love, was amazing.

    We’ve created a way to interact that no other advertising medium had ever managed to create.
    In 2014 we expect to be in more countries, creating more interactions between brands and Nano-Publishers, a year where more people will join adMingle to express their opinion, changing the social economy one share at a time.

    Stay tuned and have a beautiful, healthy, successful and fun 2014!

    Shlomi Selim Benbasat 
Co-Founder, CEO
    and Krishan Nursimooloo, UK Director

  • Christmas Roundup 2013

    2014Hi adMinglers,

    It’s been a fantastic year for everyone involved and we’re looking forward to 2014, when we will be sending you bigger and better campaigns than ever before.

    We’ve now launched in Israel, Indonesia, Italy, Turkey, and are launching in France and Germany very soon. With your amazing dedication and support, sending out invites and taking on the first UK campaigns, you are at the forefront of a new digital revolution, a revolution where people get paid to talk to each other about the stuff they love.

    Gone are the days where your content is simply a way of advertisers to work out who you are, and how best to get you to buy stuff. Today, and in the future, the words and pictures you share online will be part of your income.

    We’re re-launching the site in January, and I can tell you it looks very snazzy indeed – everything you expect from a modern social-media site, with the one exception that adMingle actually pays you to use it. There’s also going to be a whole new range of apps across all app stores, so you can manage your campaigns using some beautiful looking mobile interfaces.

    We’ve also worked really hard to make sure you now get paid as quickly as possible, and we will always try to pay you within 24 hours at the very most. Usually we can pay you in less than 2 hours! Of course, with adMingle Click, you could send a campaign on Friday afternoon and pay for your Friday night with it! And if you’re super-influential, you could probably pay for your holidays with a Tweet or FB post, or by posting anywhere else on your blog, in an email, a text message, and to your other social networks.

    Seriously, is that not the coolest thing ever?

    We want to live in a world where it pays to talk to each other, because without all of the talking and sharing there wouldn’t be such a thing as social-media, right? We’ve come a long way, there’s a long way to go, and we’re really excited to work with you in 2014 and beyond as we enter this groundbreaking era.

    And of course remember to withdraw credit from your account! As long as you’ve got more that £10 in there, you can transfer it straight away.

    We’re really excited to pay you, so you can tell your friends you actually got paid to share. So go ahead, spread the word, the more people you tell the more campaigns we can send!

    And last but not least, from everyone at adMingle UK and around the world, have an excellent Christmas and a truly awesome New Year!

    Krishan – Director @ adMingle UK